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February and Valentine’s Day are excellent instances to remind shoppers to guard family members via correct life insurance coverage planning. Listed below are 3 simple methods to assist shoppers keep in mind to “insure their love”.
It’s time to speak about life insurance coverage
Life insurance coverage is a really emotional choice that households want to speak about. You’ll be able to assist your shoppers begin these conversations with instructional content material offered by Life Occurs, a non-profit group devoted to serving to educate shoppers concerning the significance of life insurance coverage.
Remind shoppers that it’s a good time to overview protection
The Nationwide Affiliation of Insurance coverage Commissioners (NAIC) suggests that customers recurrently contemplate a life insurance coverage coverage overview to find out if the protection of their coverage remains to be acceptable for his or her conditions. Trade analysis exhibits youthful generations are much less more likely to have protection and extra more likely to dwell with a life insurance coverage protection hole. Total, 52% of American adults report proudly owning life insurance coverage, and 41% of adults — each insured and uninsured — say they don’t have enough life insurance coverage protection.
Assist your shoppers overview their wants. A fast e mail or name to verify in on their household, well being, marital and housing standing might help begin a life insurance coverage coverage change dialog.
Have shoppers notify their beneficiaries
Encourage your shoppers to overview their life insurance coverage beneficiaries and let their chosen beneficiaries know of the coverage, how a lot it’s for, and the place they will discover the main points within the occasion of the shopper’s loss of life. A survey by the Nationwide Affiliation of Insurance coverage Commissioners (NAIC) discovered that billions of {dollars} in life insurance coverage advantages go unclaimed as a result of beneficiaries are unaware of the protection or don’t have primary details about the insurance policies.
A life insurance coverage coverage is sometimes called a present of affection, so throughout the Valentine season, it is sensible to encourage prospects and shoppers to indicate their love with the safety of life insurance coverage. Defending their future lasts for much longer than chocolate or flowers.
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