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HomestartupWriters — If You Need To Promote Your Guide, Get Pinning. |...

Writers — If You Need To Promote Your Guide, Get Pinning. | by Ellen “Jelly” McRae | The Startup | Apr, 2024

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There’s little level in releasing a e book you probably have no plans to promote it. You would possibly as properly go away it as a fastidiously crafted draft in your pc.

I’m on the precipice of publishing my first e book and staring down essentially the most vital achievement of my life. Like most first-time authors, I’ve a zero advertising funds.

Harnessing the ability of social media is my solely possibility if I’m going to become profitable.

I can’t depend on self-publishing alone to make gross sales, nor can I sit again and hope folks will discover my e book and purchase it on the spot. I’ve to work for my gross sales.

Fortunately, now we have just a few social media platforms, together with Pinterest, constructed to make promoting books simple. I’m getting onto Pinterest now, earlier than launch, to prep my gross sales marketing campaign.

Let’s break down the technique I’ll use to promote my e book and why I do know this focus will enhance gross sales, followers, and publicity to my e book.

(And be happy to steal this technique. I need to promote plenty of books collectively!)

For context, my e book is a romance fiction novel set in Melbourne, Australia.

The technique I’ll describe is not particular to fiction writing or publishing a romance e book. It is particular to promoting books however may be utilized to different merchandise.

In an article devoted to social media for writers, I spoke about why Pinterest is among the underutilised social media platforms for writers. However in case you didn’t learn it, let’s dive deep.

“Pinterest and Google are comparable beasts. When you perceive Google’s premise, you may grasp Pinterest.

They perform as engines like google. Regardless of their interface variations, they primarily function the identical means.

When customers enter a subject they need to be taught extra about, Pinterest supplies the solutions within the type of aesthetic content material.

Behind the attractive footage, creators can add hyperlinks to their web site, on-line retailer, different

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