PRESS RELEASE | Ladies’s World Banking publicizes three new management roles

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Contact: Maura Hart, +1 212 556 3156 or [email protected]

NEW YORK—Ladies’s World Banking provides three new senior positions, strengthening the worldwide nonprofit’s management in addressing probably the most important points for girls’s monetary inclusion. With a long time of expertise in leading edge know-how, human-centered design and strategic partnerships, these three new leaders will assist scale revolutionary, commercially viable monetary options to satisfy ladies’s wants throughout areas and cultures.

Surjit Chana joins as Govt Vice President of Company Engagement & Advertising and marketing, Kate Hooper joins as Govt Vice President of Market Analysis & Answer Improvement, and Marina Dimova as Managing Director of Design & Innovation.

“I’m thrilled to welcome Surjit, Kate and Marina at such a pivotal second for Ladies’s World Banking. Our mission is to harness the strategic partnerships, newest applied sciences and revolutionary approaches to make an unprecedented affect on ladies’s lives. With these thrilling new additions to our group, we shall be ready attain much more cross-sector gamers and take the lead in making use of design pondering and behavioral strategies to realize of our aim of getting extra monetary merchandise into ladies’s arms.”

Surjit Chana has had a 30-year profession within the personal sector with senior roles in know-how, technique, advertising, gross sales, enterprise growth, and operations. He was the Chief Working Officer of IBM Digital and a member of the IBM senior management group. Most not too long ago, he was a Harvard Fellow targeted on defining options to cut back intergenerational poverty and enhance gender equality by empowering ladies. He’ll lead Ladies’s World Banking’s work to scale sustainable options to achieve the one billion ladies around the globe with out entry to monetary providers. By participating a various set of cross-sector companions, this work will interact monetary service suppliers, governmental and worldwide growth organizations and philanthropic companions dedicated to reaching ladies’s monetary inclusion.

“I’m thrilled to hitch Ladies’s World Banking at this thrilling time,” mentioned Chana. “By leveraging digital monetary providers and driving collaboration with a various set of companions we will dramatically enhance the lives of low-income ladies around the globe.”

Kate Hooper brings 17 years of expertise main advertising technique and design for world start-ups to Fortune 200 corporations, together with Capital One and Wachovia. As well as, she is complementing her behavioral design experience with an MSC in Behavioral Science from the London College of Economics the place her analysis focus is on unconscious bias. As a passionate advocate for human-centered design and innovation, she’s going to spearhead Ladies’s World Banking’s analysis and design capabilities to assist banks, cell community operators and FinTech corporations within the rising markets develop commercially-viable services to satisfy ladies’s distinctive wants.

“Ladies’s World Banking has labored for many years to analysis all features of girls’s lives and design monetary merchandise to serve them at each stage. I’m so happy to hitch the group and leverage the newest monetary service applied sciences and gamers to achieve ladies with extra well-designed merchandise, channels and providers than ever earlier than,” mentioned Hooper.

Marina Dimova joins as a designer with 12 years of expertise growing, implementing and scaling revolutionary options to social issues. Previous to becoming a member of Ladies’s World Banking, she was a Vice President at ideas42, a number one behavioral design agency, the place she designed, examined and scaled merchandise, processes and packages in client finance, worldwide growth and monetary inclusion. At Ladies’s World Banking, she’s going to lead efforts to make use of insights from behavioral science and new applied sciences to construct efficient customer-centric services for low-income ladies, and embed these improvements into groups and organizations that may deliver these options to scale.

“I stay up for embedding customer-centric design and fast iteration processes into every thing Ladies’s World Banking does, from growing revolutionary monetary merchandise to refining inner information administration methods. I imagine that greater than ever, efficient behavioral design is crucial for serving to thousands and thousands of girls construct a stronger monetary future for themselves and their households,” mentioned Dimova.

Ladies’s World Banking group shall be featured at its Making Finance Work for Ladies Summit on October 24-25 in Dar Es Salaam, Tanzania to debate probably the most urgent points and options for girls’s monetary inclusion worldwide.